business owners helped to get off the tools


average sales growth per business

trades businesses graduated from TM Academies

combined increased turnover

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How The Trade Mastermind Can Help Your Business

  • Increase Revenue
  • Reach New Markets
  • Get Off The Tools
  • Build A Strong Workforce
  • Increase Profit
  • Scale Your Business
  • Generate Consistent Leads
  • Get More Customers

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Sales Growth


Here’s How It Works…

The Trade Mastermind was founded in 2020 to help tradespeople became great business people by teaching the fundamental principles of what it takes to grow a business. Plumbers start plumbing businesses, electricians start electrical businesses and builders build houses. Until now, no one has been teaching trades businesses about business.

If you work with the Trade Mastermind, we will teach you our 12-step signature system, which covers marketing, sales, operations, finance and much more, giving you the skills that you need to scale up.

No matter if you are a start up or an established business, we have a variety of training solutions designed and tailored to suit your needs. So if you’d like to learn how to get more leads, close more sales and make more profit by building a scaleable, systemasable business, speak to our team today.

Business Plan

Business Strategy

Company Structure




Supply Chain




Management Reporting

Exit Strategy

Having a business plan in place is essential to ensuring the success of your business. Writing a business plan is sometimes harder than it sounds and can be a relatively daunting task when you do not know where to start. This module will focus on developing your knowledge around business planning and by the end of it, you will develop a framework around confidently writing a relevant plan for your target audience.

Following on from the Business Planning Module, we will now take you through the detail of developing a Business Strategy. Whilst Business Planning covers an overview of a business and illustrates the end goal, Business Strategy is all about creating a map to get there. By the end of this module, you will have an in-depth knowledge of what Business Strategy is and how you will use it and develop your own to make critical decisions within your business.

Creating and company structure for organisational efficiency and for drawing profits out of the company in the most efficient manner is an important aspect of starting and running a business. Quite often, business owners don’t fully understand the pros and cons when deciding what legal structure they should set up for their organisation. We will look into how to ensure that a structure has been created in the correct way to effectively allow for growth over a set period of time.

Marketing is one of the most essential elements in any business operation and it is extremely important to have a strategy in place in order to quantify and forecast where your next set of enquiries will be coming from. You can expect to gain knowledge and insight on a wide variety of marketing strategies. The purpose of the module is to give you an end to end understanding of different marketing activities that you can employ to build an effective overall marketing strategy.

In this Sales Masterclass Module, you can expect to develop your knowledge and skills around Selling in your business. The Module will overview Sales Fundamentals, improving your metrics, handling objections, effective follow up and all the way through to putting together and managing an effective sales team. Having effective Sales Skills and an effective Sales Process will directly impact conversion rates and ultimately, business revenue.

Business Operations is essentially the glue that holds the company together and dictates day to day activity within an organisation. A good business operation will ensure the efficient running of the company and the minimising of risk in every department. All resources within your business will have a guide to follow day-to-day and will ultimately provide you with less exposure as a business owner. We will covere the key elements to consider when designing the Operational element of your company in order to maximise efficiency and profit.

Supply Chain is all about the relationship between Manufacturers, Suppliers and End users. The Supply Chain is an important part of the trade and construction industry. Typically, Supply Chain Management is a little overlooked by small companies until they start growing to larger scales. Developing a knowledge of Supply Chain Management at an early stage can be hugely beneficial to the bottom line of your business. You will have a developed knowledge of Procurement, Purchasing and Structuring Pricing to your end customers.

Good recruitment is vital for every organisation – finding the right people for the right roles at the right time. It ensures that the workforce has the relevant skills and abilities for the organisation's current and future needs. You will gain knowledge and insight on a how to successfully identify and implement an effective recruitment strategy to ensure your business is able to perform to its maximum capability and will give you the knowledge to get your recruitment process right every time.

In this module, you can expect to gain knowledge and insight on Human Resources and how important it is for your business. A Human Resource department will normally handle matters such as recruitment, payroll, employment policies and benefits. We will take you through every element of HR and will give you the knowledge to ensure your business is set up in a way that ensures maximum efficiency.

Finance covers a wide area within business, from bookkeeping and cashflow control, all the way to sources of funding and forecasting. Cash is the lifeblood of a business and so it is important to have a full understanding of the major considerations when it comes to managing it throughout your business. Developing your knowledge around finance is critical to ensuring control as you scale up your business.

We will start to look at how we will achieve constant and never-ending improvement for the organisation. By now, you will have an understanding around how to create infrastructure across different departments in order to scale your business, so using this knowledge, you will be able to focus on how to develop a set of your own Management Information after working through this module.

Exit Strategy is something that is sometimes overlooked by Small Business Entrepreneurs; however, it should be considered as fundamental when running a business. Having a personal vision for the business will provide owners with a clarity of direction, which in turn will motivate and increase production. We will provide an overview of what Exit Strategy is, when it should be considered and what different types of strategies that exist.



Trade Mastermind Club

Download Trade Mastermind Community app on Apple or Google devices. You can get access to everything TM Club has to offer inside the app. The TM Club is the ultimate way to take your business to the next level. By joining the Club, you will get exclusive content, deep dive masterclasses, an incredibly engaged network, specialist live events & much more!

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What Other Business Owners Say About This Training…

"Coming here today has given me a heads up to where I should be going and what I should be looking at to get to a 7 figure business"

Alex Ross

Superior household services
"It’s the best thing I've ever done really coming to trade mastermind. In November, i've installed 12 boilers in about 14 days worth £50,000" - Brynn Excel Heat.


Excel Heat
"I just want to make more money, build a better company and send the business in a better direction". - Chris Richards Plumbing Hot.

Chris Richards

Plumbing hot
"I know how to fit boilers, a little bit of how to sell them. But I didn't know how to grow and progress my business". - Dillain Walsh

Dillian Walsh

"What I've learnt already has pretty much blown my mind & we're regional sized company". -Grant Taylor

Grant Taylor

"When I joined the academy, I was quite emotional, I was almost in tears. I think it's because it felt like I was getting some help. It focused my mind."


"The problem I had before joining trade mastermind was learning the systems and processes not getting enough leads. Trade mastermind has helped with that massively". - Joseph Hammer

Joseph Hammer

H. systems
"The problem I had before joining trade mastermind was learning the systems and processes not getting enough leads. Trade mastermind has helped with that massively".Trade mastermind has helped me with different customers and objections and showing us how to correctly handle the leads, employing people" "The most valuable is each module for the 12 month period. Every session." -Joseph Hammer H. Systems.


Heat care south
"So i'll probably fit 2-4 boilers a month, personally. The figures have changed drastic. We now regulary fit around the 20 mark. It's changed my life, forever." - Kev Jones

Kev Jones

"My next goal for the next month is to do 10-15 boilers and also employ an engineer to help me with those boilers as well". Jack Canuck Canuck Heating

Jack Canuck

Canuck heating
"Growth has been enormous. Now I'm looking at getting into renewables, into different markets, but with the same business model. The last two years has been incredible for us." - Jon Bennett

Jon Bennett

Berkshire heating solutions
"The business revenue was doing well for a one man band but the last three months enrolled, we hit 50K!".

Florin Balogun

ACL Plumbing and heating
"My biggest challenge is cashflow, actually being able to run a business instead of being a plumber. Spending half a morning here, I have learned more than what I've learned in the past six years". - Joe Hamer

Joe Hamer

"7 days a week, 50 hours a week. Since I came to the trade mastermind, we've got 14 staff now. I work on the business rather than in it now".

BBB Lewis

"My goal for the next month trying to at least try and get a minimum of five boilers per week. So if I could get 10-12 boilers at the end of the month, then we'll be happy" - Kevin Placid KSB Plumbing LTD.

Kevin Placid

KSB Plumbing LTD
"Goal for next moth is 20 boilers by December. Actually be able to keep an eye on the profit margins of it now." -Mark Glow Plumbing and Heating

Mark Glow

Glow plumbing and heating
"Before I joined the Trade Mastermind, turnover was about 600K. The confidence wasn't there. I was looking at every other company rather than my own.When I met Joe and the team, they looked at what I was doing wrong. Then we grew from that point" "The boiler event really helped me because it confirmed how to sell, and made sure I was selling correctly. We are currently at 250K more, infact we are more than that. We are nearly at 1Million pounds now. This year we will do 1million then next year we will do 1.2 Million." "Biggest benefit I've found joining trade Mastermind, being around likeminded people." - Mick Norris

Mick Norris

"I've done about 40 last year, mostly through stuff like checkatrade, referrals and recommendation. This week we've hit 100 this year" "If you want to get off of the tools and learn how to build a business as opposed to just running around being a plumber, then I would recommend it. Take all the advice they give you and get it all into place as quick as you can" -Paul


AC heating
"I've always been a grafter, just working all these hours under the sun and not really knowing the logistics of the business and how it's running".

Aidan Blackwell

AB Aircon Solutions Ltd
"Grow as a businessman rather than trying to focus on the day to day stuff that seems to be the problem of not been able to grow". "We've got nothing, no infrastructure in terms of the way the business is run on a day to day. I feel like we've plateaued". "The challenges for us was basically learning how to run a business rather than installing pipe work as it were". "It seems definitely worth it. If you want to move forward, you need to learn you need to take advice from someone who's done it". -Richard Dowling

Richard Dowling

"It's massive being able to talk to people who have been through it before you had to waste a lot of money finding out yourself". - Dan Richardson

Dan Richardson

Boiler breakdowns 24/7
"Fed up with chasing after my own tails and not knowing where the business was going. Having to work 18 hours a day. Having to do every aspect of the business on my own." "Im just trying to find a better process to put things together to make the business run for myself". "One thing ive taken from today, Im going to step off the tools. I've realised, to get to the next level. I just need to get off the tools." "I've learnt marketing, sales, leads and would 100% recommend coming in to do this discovery day".

Robert Willaims

Robert Williams plumbing and heating
"Problem we faced before, was not the right amount or the right work that we wanted coming into the business." "It helped me by showing me where to look for the work that I wanted to do and also how to get it when competing against others." "The most helpful aspect I would say, something I didn't consider before was the kind of the paperwork side of things. The spreadsheets, understanding your metrics, knowing your numbers."


Valkyrie heating and plumbing Limited
"We joined the academy because we wanted to make sure that we were actually in a better place for our business going forward. But to also to try and create a business that was scalable as well." "Biggest challenges are recruitment, admit staff and also learning about the systems and processes." "It's extremely professional, very informative. For my next month, I would expect at least 2 boilers a week. I would say in the second month, I would try and bring that back up to about ten a month so then we can actually move things forward."

Tony Ryan

Boiler Group Limited
"I'm looking forward to expanding my business, my company, heat active. I'm trying to grow and make it more successful. I'm really excited about the trade mastermind." "It's opened my mind. Being an engineer is just one thing, but growing your business is something we've never been taught in college." "Thisis the knowlege you need to know to grow your business and company." "The people I've been here with today, put confidence in myself. It's like a new world".


Gas engineer- Heat active
"I don't have a marketing or HR department behind me. Trade mastermind is making some subcontractor agreements for me, so they saved me £750 or £1200 with the solicitors. So all contracts are being made". "I have learned the importance of marketing, branding is very important. Things like this makes me want to increase my brand awareness."


"This is my 5th year in business. This year decided to start growing the business so we added in admin staff, new engineer, a flexable sub contractor." "I have had coaching before, with smaller independent coaches. The main difference between what trade mastermind do than other coaches would actually be the experience that they bring to the table". "Results have been really good actually so my sales have increased double for what I would usually do in the summer. Increases in productivity as I've grown out a team that can deal with leads now so we can deal with a lot more leads." "Boiler sales, I've managed to sell 10 in august. I'm now up to installing 5 boilers a week. I used to do two boilers a month, I would maybe do one boiler a month in the summer." "A lot of advice that I've got from other engineers has been really good as well. Next step would be to not be on the tools at all, get someone in there to cover. I have goals to grow the business to a 7 figure business. I think I would achieve that in 5 years."

Tom Sandwell

Sandwell heating & Plumbing
"I've seen the adverts on instagram. The more I've seen the more I felt it was quite authentic. I've never done anything like this before and it did look very genuine." "I've learned so far that I'm personally doing too much." "The big challenge for me is now growing my business. Im in my 8th year as being a sole trader running a small business. It does have a lot of potential to grow."


Plumbing and heating business
"We struggled with money going in, money going out and how quickly in stays in a company. Where we're going to get the more boilers from. How do I get business through the boilers. How do I find them, how do I keep hold of them." "I started searching for support because my friends, family have no idea about the business I'm in. I ask my parents and the people that you would do closely around you. And they haven't got the answers for it.". "We are going to have better and bigger boiler sales than what we've had already."


SCD Plumbing
"Been operating now for about six years. Just a bit overwhelmed with work. I know I needed to make changes but didn't really know what those changes were. I never had any business advice." "I knew I was a good engineer, thought I could take on the world. Went on my own, thinking it'd be easy because I could do the job but actually never had any business advice." "Challenges have been trying to make profit in the company so we can actually expand or grow as a business, manage people." "Plan of action for moving forward over the next 12 months. See what mistakes we're making, on paper so we can start making changes straight away within the next 30 days. Write a business plan which we have never had. Get some business advice and hopefully take it forward to achieve the end goal."

Steven Marshall

Marshall Gas LTD
"So far, we've really gone back to basics. We've been looking into recruitment just to bring the focus back onto us as a company." "Giving us that vision, the idea of where we can basically improve efficiency. We've got much bigger ambitions." "We got to a certain place and at which point I wasn't happy moving forwards, until we're basically in terms of turnover I've got a proper grip on the profit margins and basically making everything more efficient ." "before the end of this year, I'd really like to see that I've closed all the gaps and next year we can absolutely smash it. Get operations manager in, really hammer out the marketing on the leads for boilers in particular." -Simon Clark

Simon Clark


Trade mastermind presents the ultimate construction industry podcast, unearthing the greatest secrets to growing your construction business

Join host Joseph Valente and a wide range of guests from the trade industry as we delve into the Trade Secrets and show you how to grow your construction business to 7-figures and beyond

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