Who We Are

The Trade Mastermind was founded to help tradespeople became great business people by teaching the fundamental principles of what it takes to grow a business.

We have come to learn that plumbers start plumbing businesses, electricians start electrical businesses and builders build houses. Until now, no one has been teaching trades businesses about business.


After having built the Largest Independent Boiler Installation Company in the UK, we have unique experience of do’s and don’ts in the industry.

Our System

Over the last 4 years we have tested, perfected and fine-tuned our signature 7-Figure Business Builder model to help any construction business scale.


Results speak for themselves. With over 600 5-star reviews on TrustPilot, we have helped 1000s of businesses all over the UK scale up and get off the tools.

Unique Offer

We are #1 for UK construction business training because no other provider offers this kind of all-round support, mentoring, training and expertise.

Our Mission

Providing a one stop shop for your business needs helping you to scale your business the right way!

Our Vision

To help trade & construction businesses level up the right way, allowing them to invest in freedom, choice & profit.

Meet Our Team

Who We Work With

Trades Business Owners

We work with construction / trades business owners in any trade that need help with launching, growing and scaling their business.

Heating Businesses

Our 7-figure Boiler Business Blueprint is designed specifically for plumbing & heating business owners that are interested in getting 40+ new boiler installs per month.

Electrical Businesses

The renewables revolution is the hottest opportunity for electrical business owners to transition to high-ticket, high-margin business model with Solar & EV.

"Coming here today has given me a heads up to where I should be going and what I should be looking at to get to a 7 figure business" "I thought coming to trade mastermind would be a good lead". - Alex Ross Superior household services

Alex Ross

Superior household services
"Constantly chasing up bills, people not paying. The turnover wasn't going there. I didn't know anything about spreadsheets". "It’s the best thing I've ever done really coming to trade mastermind". "My turnover was under 100,00K a year. My annual boiler installs was 12-15 boilers." "In november, ive installed 12 boilers in about 14 days. Its been worth £50,000 worth of work" - Brynn Excel Heat.


Excel Heat
"The challenges I was facing before joining the academy was recruitment issues. I just want to make more money, build a better business and send the business in a better direction". "Something better for my kids when they grow up, just live a better life". "The biggest thing Ive learnt today so far is to try and be a ghost in my own business, try and step back and sell more." My target for the next three months would be buy more leads, dress better when going out on quotations, sell more do more". - Chris Richards Plumbing Hot.

Chris Richards

Plumbing hot
"I haven't really had a major win, but getting stuff almost done. Iv'e struggled with on the business plan. Moving forward, I need to be a lot more organised to go limited." "I need to incorporate my accountant. I don't know what to do when Im there". - Darren Nash Above and Beyond heating.

Darren Nash

Above and beyond heating
"Felt like I was just going round in circles. I know how to fit boilers, a little bit of how to sell them. But I didn't know how to grow and progress my business". "That's why im here to get the guidance from trade mastermind". "my biggest wins so far, normally I'd sell one boiler a week or maybe even one boiler a month. But for me to do 3 boilers a week, just by using some of the tactics that these guys showed me, really made me believe in this." "Being out here and seeing theres a lot of other guys in the same boat as me, has made me feel a lot more confident of myself and my skills". - Dillain Walsh

Dillian Walsh

"I would definitely reconmend coming, I've learnt I need to step away from the day to day running as fast as possible to concentrate on working on the business, not working in the business". "Today alone, I've learnt a lot more or reminded myself of some of the stuff I've learned previously, and have forgotten all about". -Gaz Archer Fixed Bot LTD

Gaz Archer

Fixed Bot LTD
"What I've learnt already has pretty much blown my mind." "The main challenges are where to get leads. How to get the work in. Probably the sales." "I just want to go and just implement what I've already learnt." "My business goals is basically to eventually be off the tools. I don't want to be fitting boilers when Im like 50 years old." "I was a good few vans on the road, a regional sized company". -Grant Taylor

Grant Taylor

"Biggest win for this month is 3 intalls for solar. We've done 38-40 thousand in solar installs. When I joined the academy, I was quite emotional, I was almost in tears. I think its because it felt like I was getting some help. It focused my mind." "I'll tell you one little goal I've got, Ive got to go for 25 installs in my second quater. I've been a business owner for quite a few years, tried to learn as I go. It's given me some structure, helped me understand my overheads, profit margins and costs. Been able to track my costs for the first time, which is a game changer."


"The problem I had before joining trade mastermind was learning the systems and processes not getting enough leads. Trade mastermind has helped with that massively".Trade mastermind has helped me with different customers and objections and showing us how to correctly handle the leads, employing people" "The most valuable is each module for the 12 month period. Every session." -Joseph Hammer H. Systems.

Joseph Hammer

H. systems
"The problem I had before joining trade mastermind was learning the systems and processes not getting enough leads. Trade mastermind has helped with that massively".Trade mastermind has helped me with different customers and objections and showing us how to correctly handle the leads, employing people" "The most valuable is each module for the 12 month period. Every session." -Joseph Hammer H. Systems.


Heat care south
"So i'll probably fit 2-4 boilers a month, personally. The figures have changed drastic. We now regulary fit around the 20 mark. It's changed my life, forever." "

Kev Jones

"I havent actually known what I'm going to do with my busines. Never had a strategy in place". "Knowing which way to go is the hardest thing I'm finding. I think business growth is part of it. I think that’s the main thing I'm going to be looking for." "Over the years I've been very skeptical about all these sorts of things. And I think unless you're willing to dive in and commit, then I don't think you're going to get a reward out of it." "I need to know where my business is going to be in 3 months, as in financially turnover-wise. I need to have a projection. I need to know where I'm going to be in 12 months."- Ian Mackenzie MCK plumbing and heating.

Ian Mackenzie

MCK plumbing and heating
"I was going from job to job not really knowing what I was doing. Living day by day.I wanted to improve my business and grow bigger and better." "My biggest challenge has been competitiveness, I.E. Going to a job, pricing it up and not really getting it". "My next goal for the next month is to do 10-15 boilers and also employ an engineer to help me with those boilers as well". Jack Canuck Canuck Heating

Jack Canuck

Canuck heating
"Growth has been enormous. I think that everyone feels like you can do it your own way. As a new business, just having that education that's then got me there in the space of two years has been amazing". " We cover anywahere Berkshire, Surrey, Hampshire. Before joining trade mastermind, the biggest challenge for me was struggling to grow as a new business. I'd only been around maybe 18 months on my own. I was struggling to grow so I had a good customer base, a good reputation." "Now I'm looking at getting into renewables, into different markets, but with the same business model. They're having the guys last two years has been incredible for us." -Jon Bennett

Jon Bennett

Berkshire heating solutions
"The business revinue was doing well for a one man band. It was just paying the bills which was good, but I could not see any potential growth in the company because I was on the tools all the time. I was keen to learn from someone else. How they scale the business, what actually you have to implement the business to make it work." "Now we stay constantly in the last trhee months in a number of 15 to 18 boilers. A huge shift and obviously I was able to employ full time gas engineer." "It's life changing, lots of good things coming out of it." "The last three months enrolled, we hit 50K. I was already in the business for a couple of years. You cannot predict anything. There is a way to make the company grow by knowing what you're doing inside the business. And obviously looking at these people, they do have a plan. They follow the plan."

Florin Balogun

ACL Plumbing and heating
"Spending half a morning here, I have learned more than what I've learned in the past six years". "My biggest challenge is cashflow, actually being able to run a business instead of being a plumber." "Started searching for support because I've just been going round in circles. Finding myself in the same position a few months down the line". -Joe Hamer

Joe Hamer

"Just set a record turn over 220,000, there was just two of us. Things were busy, a little less unorganised, stressful. Its a lot different now." "7 days a week, 50 hours a week. Since I came to the trade mastermind, we've got 14 staff now. I work on the business rather than in it now". "Turnover was around 150,000 for the year. We're about 1.3 million now. Nearly 400 boilers last year just had a record turnover 220,000." "I used to dread going to work on a monday morning. Now I actually enjoy it. I have the time off now when I want time off. The business runs itself." "I've learned about all the different processes, what drives a business. So we could quite easily slide into installing heat pumps instead of boilers or air conditioning instead."

BBB Lewis

"So far the biggest challenges I've had, admin, getting the jobs in, just basically having a structure to the business and knowing where you're going in the future. Not winging it." "My goal for the next month trying to at least try and get a minimum of five boilers per week. So if I could get 10-12 boilers at the end of the month, then we'll be happy" - Kevin Placid KSB Plumbing LTD.

Kevin Placid

KSB Plumbing LTD
"Biggest wins is definitely this month, from going for about average two boilers a month to so far 11, with a couple more to go out and quote. So hopefully want to be hitting 15 to be honest. Just got two new vans as well." "It shows you quite quickly, even our first month of where we were going wrong. "Goal for next moth, 20 boilers by december. Actually be able to keep an eye on the profit margins of it now." -Mark Glow Glow Plumbing and Heating

Mark Glow

Glow plumbing and heating
"Before I joined the Trade Mastermind, turnover was about 600K. The confidence wasn't there. I was looking at every other company rather than my own.When I met Joe and the team, they looked at what I was doing wrong. Then we grew from that point" "The boiler event really helped me because it confirmed how to sell, and made sure I was selling correctly. We are currently at 250K more, infact we are more than that. We are nearly at 1Million pounds now. This year we will do 1million then next year we will do 1.2 Million." "Biggest benefit I've found joining trade Mastermind, being around likeminded people." - Mick Norris

Mick Norris

"I've done about 40 last year, mostly through stuff like checkatrade, referrals and recommendation. This week we've hit 100 this year" "If you want to get off of the tools and learn how to build a business as opposed to just running around being a plumber, then I would recommend it. Take all the advice they give you and get it all into place as quick as you can" -Paul


AC heating
"We offer installations, office fit-outs,larger scale VRV VRS systems. That’s the commercial side." "I was sceptical at first, thinking it's going into a boiler guide. But acually a mate of mine did this last year. He's scaled his business to a whole new level." "I joined the academy in December so `I could start the new year ready to hit those levels that I wanted to." "I've always been a grafter, just working all these hours under the sun and not really knowing the logistics of the business and how its running. Where my moneys being wasted." from understanding that you can buy leads, I've gained 15,000 profit since Ive started just from my lead gens." "I understand so much better, where I am and where I need to be and the expectations that I need to be setting." "As of recently, I got another engineer and apprentice so that way, Im able to free myself up more to see where I could be making profit, rather than doing the constant work." "My conversion rate at the moment is 50%. What I need to work on is a follow up, which I've been taught today." "In 3 years time Im going to have 2 admin, a sales, three teams. By next year, I want to be doubling my turnover to half a million. Then in 3 years, that 7 figure".

Aidan Blackwell

AB Aircon Solutions Ltd
"Grow as a businessman rather than trying to focus on the day to day stuff that seems to be the problem of not been able to grow". "We've got nothing, no infrastructure in terms of the way the business is run on a day to day. I feel like we've plateaued". "The challenges for us was basically learning how to run a business rather than installing pipe work as it were". "It seems definitely worth it. If you want to move forward, you need to learn you need to take advice from someone who's done it". -Richard Dowling

Richard Dowling

"The problem before joining trade mastermind, was a sense of direction of where and how to take and grow my company. Trade mastermind helped me by giving me the stepping stones and the timings of when and the structure and how to grow, move forward and eventually push my company from the rear instead of working on the tools myself". "The features I've found most helpful from trade mastermind, I would say is knowing where to find things, knowing where to look. Being able to talk to people who have been through it before you had to waste a lot of money finding out yourself".

Dan Richardson

Boiler breakdowns 24/7
"Fed up with chasing after my own tails and not knowing where the business was going. Having to work 18 hours a day. Having to do every aspect of the business on my own." "Im just trying to find a better process to put things together to make the business run for myself". "One thing ive taken from today, Im going to step off the tools. I've realised, to get to the next level. I just need to get off the tools." "I've learnt marketing, sales, leads and would 100% recommend coming in to do this discovery day".

Robert Willaims

Robert Williams plumbing and heating
"Problem we faced before, was not the right amount or the right work that we wanted coming into the business." "It helped me by showing me where to look for the work that I wanted to do and also how to get it when competing against others." "The most helpful aspect I would say, something I didn't consider before was the kind of the paperwork side of things. The spreadsheets, understanding your metrics, knowing your numbers."


Valkyrie heating and plumbing Limited
"We joined the academy because we wanted to make sure that we were actually in a better place for our business going forward. But to also to try and create a business that was scalable as well." "Biggest challenges are recruitment, admit staff and also learning about the systems and processes." "It's extremely professional, very informative. For my next month, I would expect at least 2 boilers a week. I would say in the second month, I would try and bring that back up to about ten a month so then we can actually move things forward."

Tony Ryan

Boiler Group Limited
"I'm looking forward to expanding my business, my company, heat active. I'm trying to grow and make it more successful. I'm really excited about the trade mastermind." "It's opened my mind. Being an engineer is just one thing, but growing your business is something we've never been taught in college." "Thisis the knowlege you need to know to grow your business and company." "The people I've been here with today, put confidence in myself. It's like a new world".


Gas engineer- Heat active
"I don't have a marketing or HR department behind me. Trade mastermind is making some subcontractor agreements for me, so they saved me £750 or £1200 with the solicitors. So all contracts are being made". "I have learned the importance of marketing, branding is very important. Things like this makes me want to increase my brand awareness."


"This is my 5th year in business. This year decided to start growing the business so we added in admin staff, new engineer, a flexable sub contractor." "I have had coaching before, with smaller independent coaches. The main difference between what trade mastermind do than other coaches would actually be the experience that they bring to the table". "Results have been really good actually so my sales have increased double for what I would usually do in the summer. Increases in productivity as I've grown out a team that can deal with leads now so we can deal with a lot more leads." "Boiler sales, I've managed to sell 10 in august. I'm now up to installing 5 boilers a week. I used to do two boilers a month, I would maybe do one boiler a month in the summer." "A lot of advice that I've got from other engineers has been really good as well. Next step would be to not be on the tools at all, get someone in there to cover. I have goals to grow the business to a 7 figure business. I think I would achieve that in 5 years."

Tom Sandwell

Sandwell heating & Plumbing
"I've seen the adverts on instagram. The more I've seen the more I felt it was quite authentic. I've never done anything like this before and it did look very genuine." "I've learned so far that I'm personally doing too much." "The big challenge for me is now growing my business. Im in my 8th year as being a sole trader running a small business. It does have a lot of potential to grow."


Plumbing and heating business
"We struggled with money going in, money going out and how quickly in stays in a company. Where we're going to get the more boilers from. How do I get business through the boilers. How do I find them, how do I keep hold of them." "I started searching for support because my friends, family have no idea about the business I'm in. I ask my parents and the people that you would do closely around you. And they haven't got the answers for it.". "We are going to have better and bigger boiler sales than what we've had already."


SCD Plumbing
"Been operating now for about six years. Just a bit overwhelmed with work. I know I needed to make changes but didn't really know what those changes were. I never had any business advice." "I knew I was a good engineer, thought I could take on the world. Went on my own, thinking it'd be easy because I could do the job but actually never had any business advice." "Challenges have been trying to make profit in the company so we can actually expand or grow as a business, manage people." "Plan of action for moving forward over the next 12 months. See what mistakes we're making, on paper so we can start making changes straight away within the next 30 days. Write a business plan which we have never had. Get some business advice and hopefully take it forward to achieve the end goal."

Steven Marshall

Marshall Gas LTD
"So far, we've really gone back to basics. We've been looking into recruitment just to bring the focus back onto us as a company." "Giving us that vision, the idea of where we can basically improve efficiency. We've got much bigger ambitions." "We got to a certain place and at which point I wasn't happy moving forwards, until we're basically in terms of turnover I've got a proper grip on the profit margins and basically making everything more efficient ." "before the end of this year, I'd really like to see that I've closed all the gaps and next year we can absolutely smash it. Get operations manager in, really hammer out the marketing on the leads for boilers in particular." -Simon Clark

Simon Clark


Foundations To Our Culture


Trade Mastermind are committed to delivering the highest standards of service and expertise. We strive for excellence in every aspect of our work, from customer satisfaction to the quality of our products and services. We continuously seek improvement and innovation to stay ahead in a rapidly changing business landscape.


Integrity is at the heart of everything we do. Trade Mastermind prioritise honesty, transparency, and ethical conduct in all business dealings. We build trust with our clients, partners, and team members by upholding the highest moral and professional standards. Our commitment to integrity is unwavering.


We believe in empowering individuals to achieve their full potential. Trade Mastermind is dedicated to providing education, mentorship, and resources that enable personal and professional growth. By fostering a culture of empowerment, we aim to create a positive impact not only within our organisation, but also in the communities we serve.

Raising Standards

In our company, raising standards is more than a value; it’s our driving force. We’re committed to continuous improvement, unwavering quality, and exceeding customer expectations. By setting high standards for ourselves, we inspire excellence in everything we do and lead by example in our industry. Our dedication to raising the bar ensures that we deliver exceptional experiences and make a lasting impact in the marketplace.


Urgency fuels our company’s core. We act swiftly, make decisions promptly, and adapt to changes with agility. Embracing urgency propels us forward, driving action and innovation across all levels. By prioritising speed and agility, we stay ahead, seize opportunities, and achieve our goals with relentless momentum.

Speak To Customer Accounts

Our team will be happy to help and answer any questions you have about the academies.

Reach Out To Sales

Want to start your journey to 7-figure business owner off the tools? Speak to one of our expert advisers today.

Latest Trade Mastermind News